SEO is the tool used to make your web pages attractive to the major search engines. Using Key Words and "Long tail keywords" which are three and four keyword phrases that describe your product.
It is a known fact that using three, four or five words to describe your product results in more successful results than using just one key word.
Mobile Impacts Fundamental Marketing Metrics , so your site needs to be mobile friendly.
SEM is the process of marketing your website. Once your SEO is complete, then the site need a marketing program to show the major search engines that you exist. This Marketing can include submitting to the search engines and adding new and updated content on your site each month. It also includes running a blog that is updated with new stories once or twice a week.
The art of good SEM is constant change and refreshing content that makes your website interesting to those that view it. Mobile Impacts Fundamental Marketing Metrics , so your site needs to be mobile friendly.
Footedge Media has been in the web creative business since the inception of the internet.
We specialise in website design, hosting and the creative photography to complement the site.
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Malta: +356 7984 2667
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